Design without Limits

  Dear younger me, Yes. We are having this conversation, and if I could travel in time these are the six things, I would make sure you got to know. One more thing! It’s not too late I know so you had better listen and listen carefully.  I am my mothers daughter. Here I am at just 5 months old. No 1: We shall talk about self-confidence. You are an active girl and you have kept journals over the years planning out your life. Everything you thought would happen will not happen. But do not lose yourself. Your confidence in your abilities and in yourself will be the most important tool that you will have to hold onto through the various seasons of your life. You are going to try out various business ideas, no you will ooze with ideas constantly but remember to get out of your comfort zone, pick a few that are manageable and stick to them. You will do great. This journey will teach you a lot and you will make amazing friends and they will keep teaching you everything you need. Just ...

  To be a person is to have a story to tell. —Isak Dinesen Personal branding is a very personal journey and it requires us to just start the journey and then continue redesigning that journey as we go. We talked about beginning this journey a couple of weeks ago and if you missed this post you can read it here. At this point you have somewhat defined  product me  and you are on a journey to understanding who you are. Now that we have agreed on how to begin the journey of personal branding we shall now discuss three more nuggets to get you going. The fourth nugget is minding the intersection between your online and offline Personal brand The one thing you must know is that the online and offline personality needs to match so it is important for you to clearly map out who your online and offline audience is going to be and the image you want to project. This level of detail will help you structure and frame your personal brand story. What channels will I use? This is ...

When I was preparing to speak at a Girls for Girls panel discussion last week on personal branding, I kept thinking of the beautiful audience of women I would be talking to and who just like me, have decided to take a leap and begin a journey to create or maintain a personal brand. In this first of a three part series  I will start with you on this journey of Personal branding. to bring the best version of yourself to everything you do. It is a personal journey that has nothing to do with sending the craziest tweets or having the most glamorous pictures on Instagram. It is more about defining yourself and the value you bring to the world. Recently a friend of mine, Dr Shikoh Gitau, wrote an interesting article recently titled “ The Product of Me ”. Ever wondered who you are as a product?. My first thought to myself was; every week I spend my time coming up with creatively designed products and make sure they are governed by certain “business rules”. I take so much time tr...